BJP’s Maha Sampark Abhiyan did not perform well in several districts in Uttar Pradesh. As a consequence JP Nadda expressed dissatisfication and in order to continue the Maha sampark Abhiyan BJP assigned a new task to leader who underperformed.
The Maha Sampark Abhiyan has been extended to July 15, 2023 so that once again the leaders could mobilize the people to make the campaign successful.
BJP MP’s drawbacks were exposed during mass contact Abhiyan in June. The target was to organise a meeting with 10,000 beneficiaries. However a very few people were gathered in the campaign.
According to party sources, the turnout was notably low in districts like Noida, Kannauj, Jaunpur, Hathras, and Bahraich. Additionally, a lack of German hangars in several locations contributed to limited attendance because of the intense heat. The gatherings at Ghosi and Lalganj experienced a similar low turnout. These problems are now taken into account in the MPs’ progress reports and may jeopardise their positions.
Party insiders claim that it has been decided to relaunch the campaign in underperforming districts with a new goal to mobilize population. This time, public relations will be given more attention in addition to public events. The shortcomings of the prior campaign will be addressed, and the effectiveness of the current leaders and MPs will be evaluated. It is clear that the BJP’s mass contact effort in Uttar Pradesh encountered difficulties in several districts, which led the organisation to give the underperforming leaders a new assignment.
